1. Discovery and Strategy Phase
This phase is a fact finding mission. With your help we will pour over your current site, tastes, competitors and the various audiences you have and determine the best course of action for building you the strongest web presence possible. Using best practices as a guide we will craft a build plan and timeline customized just for you.
When you start a new project, the discovery meeting is the first thing we do. It is a meeting between the the Single Focus Web project team and client to understand the client’s goals, strategy, and how the client’s organization runs. This is the act of gathering key project information so we can gain a high-level understanding of the project.
2. Information Architecture and Wireframes
Based on our strategy for best marketing your content we will craft a new sitemap and structure for your new site. We will ensure content is both readily find-able and audience specific and we will help you clean house based on our objective evaluations and best practices.
We will create a set of wireframes to map out functionality and prime user experience on your new site. Wires allow us to ensure we have all needed items entrenched in the design before we start building. If you want to make sure people come back to your site, make sure your user experience is the best it can be. Wires are the fast track to great user experience.
3. Template Deployment & Design
Using WordPress, we will customize a beautiful theme just for you. We will take the previously made wireframes and information architecture and build you a modern site. Your new site will adhere strictly to best standards while building audience loyalty and winning over new clients with clean design and ease of use. Prepare to be bowled over.
Ever visited a site on your phone and found it hard to read or navigate to what you wanted? Using analytics from your previous site we can discover the percentage of your audience using mobile devices to view your site. We build to the highest standards of content-specific mobile coding and test extensively on all modern devices.
4. Content Migration
Content can be from your old site or newly created and can contain unlimited text, images, videos, forms, nifty slideshows… whatever will make your site spectacular, we will put in! We will migrate up to 100* pages/items of content and you will be fully trained on adding additional items.
*Each contract is created based on your site needs. This number can be modified if necessary,
5. Site Testing & Quality Assurance
We are going to check out your site on all modern browsers and devices looking for any bugs or things that look funky. We will also unveil the site to you at this point allowing you to test for yourselves and tweak anything that isn’t perfect yet. During this phase (and all the phases before it) we will have two rounds of revisions, ensuring we get a site you love before we go live.
6. Customized Training & Manual
One of the best parts of working with us is training with us! We will train any or all of your staff to be able to make changes and optimize your new site as you move forward. This 2 hour training will ensure you can make not only text changes but much more complex additions such as interactive forms and parallax images! We build in a special tool that will allow you to do these things easily knowing zero code. Prepare to impress friends and family with ease!
