Case Study: My Schools Tucson

Understand and explore all your school options.
MySchoolsTucson is a Tucson-centric, family-focused online school locator. It offers families a simple, understandable, and unbiased opportunity to find and learn about ALL Tucson schools. MySchoolsTucson is a centralized, “one-stop-shop” for families seeking to explore their options. This mobile-friendly resource is powered by the local nonprofit, Community Investment Corporation (CIC).
Community Investment Corporation (CIC), through our Family and School Engagement Program (FSE), hopes Tucson parents will feel more confident and informed about decisions regarding their child’s education. Researching and exploring schools can be overwhelming – our goal is to make this process simpler. The site brings school information to Tucson parents and caregivers in a free, time-saving, easy-to-understand manner.
Services:
- Content Strategy, Discovery, Logo Design, Mobile Responsive Website, SEO, Style Guide, UX Strategy & Design
The Project
- Full Discovery and Strategy sessions with program staff
- Site mapping and information architecture
- Wireframes
- Theme development and mobile optimization
- Integration with Customized tool for mapping schools around Tucson
- Successful SEO strategy developed
