Case Study: SAAF (Southern AZ AIDS Foundation)

New Website for Southern Arizona AIDS Foundation

Case Study: SAAF (Southern AZ AIDS Foundation)

Southern Arizona AIDS Foundation Logo

SAAF: Your Life Matters

Since its inception back in 1997, Southern Arizona AIDS Foundation has remained committed ensuring that we, as a community, continue advancing health, well-being, and social justice for those living with HIV, LGBTQ+ individuals, and communities marginalized by society in Arizona and beyond.

SAAF’s clients are able to receive case management as they learn to navigate their life with a new or existing diagnosis. Through their case manager, SAAF’s clients are eligible to receive housing, psychosocial services, food services, complimentary therapies, and access to other resources. clients know that as well.

Prevention is at the core of making sure that our community stays healthy physically and mentally. SAAF provides HIV and STI testing. Some of their programs aim to prevent relationship abuse, substance abuse, and suicide by implementing evidence-based curricula in their trainings and psychosocial services. SAP (Syringe Access Program) meets people where they are by providing safer practices and allowing folks to have access to resources when they need them. Now with the addition of SAAF Health, people in our community will have access to gender-affirming primary care at no cost.

Services:

The Project

  • Full Discovery and Strategy sessions with program staff
  • Site mapping and information architecture review
  • Wireframes
  • Theme development and mobile optimization
  • Custom integration with DoGooder Advocacy tool for advocacy initiatives. 
  • Integration with Bloomerang CRM for donations
  • Online Events and Registration Management process created
  • Successful SEO strategy developed to ensure SAAF gains the online audience it deserves
Cecily and her team are the best in town!! They created a beautiful, functional site for our multimillion-dollar nonprofit, resulting in an almost-immediate improvement in our search rankings, increased traffic to the site, and decreased bounce rate. Our customers have loved how easy the site is to navigate and how it integrates with our CRM. Single Focus has been an incredible teammate in this project--from the moment we sat down to do discovery, Cecily listened to our lofty hopes and dreams for the site and provided her expertise to make it all become a reality. Since launch, they've been there every step of the way--they trained our team to manage the site on our own and have responded quickly to every question that's come up since the hand-off. We are so thrilled with the end result and can't recommend the Single Focus crew highly enough!
Khylie Gardner
Director of Marketing, Communications + PR, Tucson JCC

Case Study: Casa de los Niños

Casa de los Niños New Website

Case Study: Casa de los Niños

Casa de los Niños; A Voice for Children and Families

The mission of Casa de los Niños is to promote child well-being and family stability in our community.

For over 49 years, Casa de los Ninos  has served Tucson community to prevent child abuse and neglect and to support and empower families. We deliver a continuum of evidence-based services to effectively address the needs of children and families within our community.

By focusing on the whole family, Casa de los Niños helps everyone become stronger, more resilient, and able to thrive.

Services:

The Project

  • Full Discovery and Strategy sessions with program staff
  • Site mapping and information architecture review
  • Wireframes
  • Theme development and mobile optimization
  • Custom integration with eTapesty Donation System for donations.
  • Online intake forms and client forms
  • SEO strategy developed using Yoast and other tools.
  • Accessibility standard provided by Accessibe.
I have been working with Cecily for almost a year, and the experience has been fantastic. She is responsive, understanding of what we need, and always kind and friendly. Single Focus Web designs and codes beautiful websites, and it seems like anything we want to do she can get it done! Any nonprofit who wants a modern, clean, professional website should definitely look into Single Focus Web!
Melinda Gee-McDaniel
Vice President of Development & Public Relations, Casa de los Niños

Case Study: Children’s Clinics

Children's Clinics New Website

Case Study: Children’s Clinics

Children's Clinics logo

The Children’s Clinic: Meeting the Special Needs of Children and Families

Children’s Clinics is a comprehensive medical home that offers southern Arizona’s families a unique environment to meet the health care needs of their children with more than 25 medical and dental specialty clinics, primary care, behavioral health, and therapy services under one roof. Located in the Square & Compass Building on the Tucson Medical Center (TMC) campus, Children’s Clinics is a nonprofit organization providing family-centered, comprehensive outpatient medical and therapy services in a comfortable and engaging atmosphere.

Services:

The Project

  • Mini Discovery and Strategy sessions with program staff
  • Site mapping and information architecture review
  • Theme development and mobile optimization
  • Custom integration with Bloomerang and Kindful Donation Systems for donations, events and peer-to-peer giving. 
  • SEO strategy implemented using Yoast and other tools.
Cecily and her team are the best in town!! They created a beautiful, functional site for our multimillion-dollar nonprofit, resulting in an almost-immediate improvement in our search rankings, increased traffic to the site, and decreased bounce rate. Our customers have loved how easy the site is to navigate and how it integrates with our CRM. Single Focus has been an incredible teammate in this project--from the moment we sat down to do discovery, Cecily listened to our lofty hopes and dreams for the site and provided her expertise to make it all become a reality. Since launch, they've been there every step of the way--they trained our team to manage the site on our own and have responded quickly to every question that's come up since the hand-off. We are so thrilled with the end result and can't recommend the Single Focus crew highly enough!
Khylie Gardner
Director of Marketing, Communications + PR, Tucson JCC

Case Study: Children’s Museum Tucson

Case Study: Children’s Museum Tucson

Refreshing new look for the Museum

The Children’s Museum Tucson was in need of a website refresh to align with pandemic needs.  They now have a new mobile-first design that is easy to navigate and fully accessible. 

The pandemic forced the museum, along with organizations across the country, to shut their doors. As they returned to in-person events, visitors want to discover safe ways to get back to the museum.

Their new website does just that.

The museum has 17,000 square feet and 13 exhibit areas filled with components that encourage kids to build, create, imagine, explore and discover. This is play-based learning at its best!

Services:

The Project

  • Full Discovery and Strategy sessions with program staff
  • Site mapping and information architecture review
  • Wireframes
  • Mobile first UX Design
  • Modern Events Calendar: powerful and easy to use management system to streamline ticketing process
  • Online inquiry forms, and summer camp sign up process simplified
  • Successful SEO strategy developed to fight previous low rankings.
  • Custom popups for rotating promotions

Case Study: Tucson Jewish Community Center

Tucson Jewish Community Center New Website

Case Study: Tucson Jewish Community Center

Tucson Jewish Community Center Website

The Tucson JCC has something for everyone

We strive to be an outstanding (perhaps the pre-eminent) Jewish Community Center in North America.

The J Tucson creates community based on Jewish values by providing the highest quality programs and services in a safe and secure environment for all people of all ages.

The Tucson Jewish Community Center (Tucson JCC) is a community space located in central Tucson at the base of the beautiful Catalina Foothills. For over 60 years, the Tucson Jewish Community Center has been a home away from home for Tucsonans of all ages, abilities, faiths, and identities. We serve more than 5,000 people from all walks of life who come to the JCC to grow, play, learn, and relax.

 

 

Services:

The Project

  • Full Discovery and Strategy sessions with program staff
  • Site mapping and information architecture review
  • Wireframes
  • Theme development and mobile optimization
  • Custom integration with DAXKO Operating System for classes, fitness calendars and memberships. 
  • Online intake forms, Membership and login process simplified
  • Successful SEO strategy developed to fight previous low rankings.
Cecily and her team are the best in town!! They created a beautiful, functional site for our multimillion-dollar nonprofit, resulting in an almost-immediate improvement in our search rankings, increased traffic to the site, and decreased bounce rate. Our customers have loved how easy the site is to navigate and how it integrates with our CRM. Single Focus has been an incredible teammate in this project--from the moment we sat down to do discovery, Cecily listened to our lofty hopes and dreams for the site and provided her expertise to make it all become a reality. Since launch, they've been there every step of the way--they trained our team to manage the site on our own and have responded quickly to every question that's come up since the hand-off. We are so thrilled with the end result and can't recommend the Single Focus crew highly enough!
Khylie Gardner
Director of Marketing, Communications + PR, Tucson JCC

Case Study: Emerge Center Against Domestic Abuse

Emerge Center New Website

Case Study: Emerge Center Against Domestic Abuse

The Emerge Center believes that communities where everyone is safe are possible.

Beyond the traditional approach of providing survivors with resources including emergency shelter, safety planning and DV education, Emerge engages the entire community in addressing the underlying causes of abuse. Why? Domestic abuse is a community problem, and we believe that our communities are the solution.

Services:

The Project

  • Full Discovery and Strategy sessions with program staff
  • Site mapping and information architecture review
  • Wireframes
  • Theme development and mobile optimization
  • Online intake forms, resource library and request forms process simplified
  • Successful SEO strategy developed to fight previous low rankings.
I had the privilege of completing a project with Cecily that she had worked on with my organization prior to my joining it. I greatly appreciate her thoroughness, her patience in working with us through multiple iterations, as well as her patience and willingness to explain many things to me about web design. She is very responsive, goes beyond in providing customer support and service, and delivers a high-quality product and the skill set that allows the customer to keep it current and dynamic. Our new site is engaging and fresh and we saw this immediately in an increase in traffic to the site. The tools she provided enable us to continue to add and refresh content regularly, which we could not do at the same level on our previous site. This was my first time managing the build and launch of a major website and I could not have asked for a better person to work with on it than Cecily.
Andrea Carmichael
Development Manager, Emerge Center Against Domestic Abuse

Case Study: Children’s Advocacy Center of Southern Arizona

Children's Advovocacy Center New Website

Case Study: Children’s Advocacy Center of Southern Arizona

Where abuse ends and healing begins

Before Children’s Advocacy Centers existed, a child could end up having to tell the worst story of his or her life repeatedly, to doctors, law enforcement officers, lawyers, therapists, investigators, judges, and others. They would have to talk about that traumatic experience in a police station where they think they might be in trouble, or they could be asked the wrong questions by well-meaning teachers or other adults, that could actually end up compromising the potential case against the abuser.

When law enforcement or the Department of Child Safety believe a child may be experiencing abuse, the child is brought to the Children’s Advocacy Center—a safe, trauma informed, child-focused environment—by a non-offending family member or caregiver.

The child will tell their story once to a trained forensic interviewer who knows the right questions to ask in a way that does not retraumatize the child. Then, a team that includes medical professionals, law enforcement, prosecution, Department of Child Safety, victim advocacy, and other professionals make decisions together about how to best help the child based on the interview. This is called the multidisciplinary team (MDT) response and is a core part of the work of the Children’s Advocacy Center.

 

Services:

The Project

  • Full Discovery and Strategy sessions with program staff
  • Site mapping and information architecture review
  • Wireframes
  • Custom Online Training Center to certify Mandatory Reporters locally as well as nationally.
  • Custom built certificate and grade system for Mandatory Reporter Training
  • Theme development and mobile optimization
  • Integration with new Bloomerang CRM
  • Industry standard SEO and security plugins

Case Study: Casa de los Niños

Casa de los Niños website

Case Study: Casa de los Niños

Helping kids. Healing families. Casa de los Niños is the voice for children.

Our deep-rooted community connection acts as a guiding force for Casa de los Niños’ vision to increase the number of children and families living safe and healthy lives. We deliver a continuum of services –evidence-based and best practice models meld together prevention, intervention, and treatment strategies to effectively address the needs of at-risk children and their families within our community.

Services:

The Project

  • Full Discovery and Strategy sessions with program staff
  • Site mapping and information architecture review
  • Wireframes
  • Theme development and mobile optimization
  • Online intake forms, class registration and event listings process simplified
  • Successful SEO strategy developed.
Cecily and Single Focus Web came to us highly recommended...and our expectations were high. She rose so far above those high expectations! Cecily is truly an expert in web design. And with that, she brings this incredible focus, organization, and wonderful energy. She made our redesign go so smoothly...she kept us on schedule ( not an easy task!), and offered creative solutions to issues as they appeared. We love our new site, and she continues to offer her keen eye and expertise. She is remarkably responsive, innovative, open to new ideas - a joy!
Lisa Webster
Director, Development & Community Relations at Casa de los Niños

Case Study: Literacy Connects

Case Study: Literacy Connects

Growing a culture of literacy

From birth through adulthood, Literacy Connects’ programs offer opportunities for learners of all ages to realize their potential — at school and in the workplace, as parents, as consumers and as participants in the life of our community. Last year, our staff and more than 1,500 dedicated volunteers helped more than 50,000 individuals in Southern Arizona.

In a city identified as the sixth-poorest metropolitan area in the U.S., Literacy Connects aims to address Tucson’s high levels of poverty at its roots – by providing innovative strengths-based programming that motivates learners to make sustainable changes in their lives. We do this through intentional alignment with community partners around common goals. The result is a growing culture of literacy in Southern Arizona and a shared understanding of literacy’s importance to the life, health and future of all of its citizens.

Services:

The Project

  • Full Discovery and Strategy sessions with both program and development staff
  • Site mapping and information architecture review
  • Wireframes
  • Theme development and mobile optimization
  • Event registrations with calendar and Google maps
  • Industry standard SEO and security plugins
  • Individual page templates for 5 programs

Case Study: Southern Arizona Land Trust

Case Study: Southern Arizona Land Trust

Safe Affordable Living in Tucson

In the early stages of the nationwide recession that began in 2007, thousands of homes in Tucson were being foreclosed and sat vacant and abandoned for an extended period. SALT was created as an affordable housing focused land bank so that these distressed properties could be acquired, developed and held for more productive use or resale.  These homes could be made available to Tucson families impacted by the economic downturn.    

Since its inception, SALT has evaluated well over 1,000 properties, acquiring and rehabilitating over 120 homes for its affordable rental portfolio. Further, approximately 60 homes and lots were acquired, rehabilitated and sold with an additional 360 properties added to its land bank. 

Today, SALT continues its mission to serve low to moderate income households with safe, decent, energy efficient affordable Homes. 

Services:

The Project

  • Full Discovery and Strategy sessions with both program and development staff
  • Site mapping and information architecture review
  • Wireframes
  • Theme development and mobile optimization
  • Rental Property tool to display available properties
  • Embedded donation widgets with custom styling
  • Industry standard SEO and security plugins
Working with Single Focus Web on the new Southern Arizona Land Trust (SALT) website was a pleasure and a great learning experience. SALT is a young organization and its story has just begun. Your vision and attention to detail on the new site provides us with a platform to add new chapters to the story, and build a brand in affordable housing.
Jeff Singleton
CEO, SALT Property